The Superb Race is up a creek with no paddle — name SOS!

Seven ended My Kitchen Guidelines final evening — the humane factor to do. The announcement of the winners obtained 947,000 viewers and was the height viewers of the shortened collection, whereas the lead-up had a extra common 797,000 — barely OK for such an costly train. After a yr’s vacation it didn’t return with loads of gusto — will Seven return it in 2023? Laborious to say however the community does want content material. Seven CEO James Warburton has now develop into a doubter concerning the worth of so-called “tent pole” applications like MKR — it was solely a few years in the past he wouldn’t cease speaking about them.

The Block on 9 simply gained final evening’s battle with MKR with 1.068 million, however that’s the nice Aussie lurve, property, versus the much less enticing lurve of meals. Meals is way extra subjective; property is a preoccupation. And in addition to, 9 now owns property listings enterprise Area and its all good PR and enterprise leads today.

9 gained the whole folks narrowly from Seven, the ABC and Ten. Throughout the principle channels, Seven gained followede by 9, the ABC and Ten. The enhance within the viewers for the winner’s a part of MKR lifted the typical for this system — and to a degree the place Seven may squeeze 9 and The Block with assist from the 250,000 successful margin over 9 Information within the 6 to 7pm timeslots.