The habits of customers of Ubigi eSIM (a digital SIM card that permits immediate activation of a cell information plan when touring overseas) present worthwhile data on the state of world tourism after two and a half years of well being restrictions and in a constrained financial atmosphere. The figures collected within the spring present a reasonably clear restoration in worldwide journey coinciding with a rest of worldwide well being laws. A number of days earlier than the summer season holidays, sure developments are rising and must be confirmed:
A robust momentum within the resumption of journey…
General, the tripling of gross sales of Ubigi eSIM information plans in March, April and Might 2022 attests to a robust enhance in worldwide journey in comparison with the identical interval in 2021 (+247%).
…notably seen in Europe
Whereas European locations are nonetheless standard, particularly France, which represents 25% of the cell information consumption by European, Swiss and British vacationers. Worldwide vacationers appear to favor Italy (+1263% in comparison with 2021) and Portugal ( +1721% in comparison with 2021), in addition to Switzerland, Greece and Spain.
The USA stays a really engaging vacation spot…
Exterior the European continent, worldwide vacationers primarily select the US this spring. That is notably the case for French vacationers, who used 18% of their cell information in the US.
…and American vacationers are again
Whereas Individuals journey primarily to Europe and notably to France (which represents 19% of their cell information consumption), they continue to be the biggest international shoppers of cell information in most locations.
Asia nonetheless lagging behind
Excluding Japan and a timid restoration in Indonesia and Thailand, cell information consumption by vacationers reveals that Asian locations don’t appear to be experiencing any dynamism as summer season approaches and that vacationers from Asian international locations are nonetheless few in quantity.
For Jacques Bonifay, CEO of Transatel, “this dynamic is sweet information for the tourism and cell sector. The tip of the Covid restrictions opens a brand new period for the eSIM which stays the most affordable and most safe solution to profit from cell web overseas ».
Like final 12 months, Ubigi will publish a whole barometer on the finish of the summer season with the consumption statistics noticed by customers of its service with a purpose to deduce the primary vacationer flows for this primary post-COVID summer season.
