Valencia is seeking to the UK and Germany in a bid to export extra citrus fruits.
The regional authorities has offered a publicity marketing campaign to encourage customers within the northern European international locations to purchase oranges and clementines grown within the Valencia area.
Mireia Mollà, who heads up the agriculture division, mentioned adverts will goal folks excited about wholesome consuming and ‘sustainability of merchandise’.
A particular marketing campaign webpage in English states: “Small gestures corresponding to purchasing with a conscience are what assist to alter the world, sluggish local weather change and enhance our society as a complete. It’s as much as you.”
Full story in Friday’s Costa Blanca Information
